Simply Salford Blog

Salford Systems' CART Featured in New Predictive Analytics Book

Posted by Salford Systems on Wed, Mar 9, 2016 @ 09:03 AM

Eric Siegel’s Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die is a nontechnical overview of modern analytics with detailed discussion of how machine learning is being deployed across all industries and in all major corporations.  Eric is a hugely entertaining writer and brings with him the expertise you would expect of a Columbia University trained Ph.D..  Geoffrey Moore writes that the book is “deeply informative” and Tom Peters calls the book “The most readable ‘big data’ book I’ve come across. By far”.

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Topics: CART, classification, predictive modeling, classification trees, decision trees, regression trees, predictive analytics, decision tree